There is a different type of music for every mood and activity we do on a daily basis. Music inspires us, motivates us and adds to our creativity. But, how does music influence the craft beer we drink every day? Introducing Brewer’s Playlist: an exploration of music and beer. Last year I came up with this concept after going to many breweries and noticing that the busy brewers were leveraging music for their creativity. Whether it is country music or hip-hop, there is a genre of music for every type of beer.
Ninkasi Brewing of Eugene, Oregon has taken this a step farther with Ninkasi Studios. They built a studio inside of the brewery to help further independence musicians. Their Dawn of The Red India Ale exemplifies how music and beer influence each other. Ninkasi even offers a Dawn of the Red Download Compilation album created with partner independent artists. Listen to this album here.
Some brewers are even musicians themselves. Brewing and music are creative outlets for them. Take for example Tony Magee of Lagunitas Brewing. He started off as a musician then ended up starting a brewery now he is a musician again. In 2015 Magee traveled around the country in a tour bus performing experimental/blues music with his band Alice Drinks The Kool-Aid.
Locally in Portland, there are a number of brewers who are musicians. In fact, during Portland Beer Week Ecliptic Brewing showcases them in an event called Brewers And Their Bands. A few of the bands included Black Lodge featuring Ron Gansberg from Cascade Brewing Barrel House, and Mountain Fist featuring Shaun Kalis from Ruse Brewing and John Harris from Ecliptic Brewing.
The Brewers Playlist will explore the musical influence of beer on music and music on beer. We will interview breweries and even provide a Spotify playlist of their favorite songs. Look for this bi-monthly series every other Thursday. Tomorrow we will launch with Rob Lutz of StormBreaker Brewing.